Powerful 18x Optical Zoom, 28mm wide-angle Leica DC VARIO-ELMARIT lens and unique Intelligent Auto Mode. The perfect choice for any photographer with varied photographic needs and high ambitions – Panasonic is pleased to introduce the new DMC-FZ18 8.1-megapixel Lumix camera, featuring a powerful 18x optical zoom (equivalent to 28-504mm on a 35mm film camera), newly developed 28mm wide-angle LEICA DC VARIO-ELMARIT lens and Panasonic’s new and unique Intelligent Auto Mode. Panasonic’s award winning FZ series of Lumix cameras has been highly praised across the world, for concomitant realisation of both high performance and ease of use, and the FZ18 is no exception. Bridging the gap between high-end compacts and digital SLRs, Panasonic’s DMC-FZ18 offers a level of control close to that of an SLR, but without the need for interchangeable lenses. Perfect for photographers on the move and families who want to shoot pictures outdoors for example, the FZ18 offers an easy way to enjoy the fun of capturing beautiful digital pictures.